CBS Attends the Center for Healthcare Innovation’s “Emerging Markets in Life Sciences Symposium”
HCIA members were invited to attend the second annual ‘Emerging Markets in Life Sciences Symposium’ on Thursday, July 24, in midtown Manhattan. The theme of this year’s symposium, presented by the Center for Healthcare Innovation, was “The Power of Partnerships.”
The event consisted of three panel discussions covering many dimensions of product development and launch in emerging markets. Topics included strategy and new market entry, research and development and alliances, and marketing and business development. The symposium also explored how partnerships are key to achieving success in emerging pharmaceutical markets, and how senior management presence is critical to success.
In addition to the informative panel discussions, the event provided a good opportunity for students to network with a variety of life science and healthcare executives and researchers.
CBS Team Stars at MIT Sloan Healthcare War Games
Congratulations to a team of HCIA members for coming in second place at the first-ever MIT Sloan healthcare ‘War Games,’ which took place on April 4, 2014!
The competition tested the balance of power in the healthcare ecosystem amongst four key players: the payer (Harvard), the provider (Carnegie-Mellon), the medical device company (MIT), and the pharmaceutical company (Columbia). In this war game simulation, the topic was the obesity market and each team had to address the following concerns: How to adopt to today’s pricing constraints? How to support innovation while shepherding scarce resources? Is what is best for the individual patient also best for society? What is best for the individual anyway? How to balance the interests of a for-profit provider with those of the patient? Who will pay, and how much, for what outcome?
To win the war game, teams had to convince the audience about what was the best strategy for maximizing value – perhaps for the player or perhaps to the whole ecosystem. What really matters is arguing persuasively, building value and staying one step ahead of the competition.
The Columbia Business School team came in 2nd place (prize winnings of $2000), playing Zafgen, a brand new pharmaceutical company boasting a revolutionary obesity drug with promising phase 3 clinical trial results.
Participants were Priyam Shah, Matthias Bodenstedt, Zahrah Taufique, Shashwat Sharma, Marina Araujo, Jose Henrique Salvador, and Katie Hua.
Cluster F ’15 Leaves it Late to Take the Honors at HCIA Cluster Cup Happy Hour Carnival
This year’s HCIA Cluster Cup Happy Hour Carnival was one for the ages, with record participation levels in a closely fought event. Guess Your BAC, Twister, Sex Ed Trivia, Pin the Organ on the Skeleton and Urine Sample Cup Flipcup were amongst the events that saw the Class of 2015 duke out it out to win the most tickets. Amongst these, Pin the Organ on the Skeleton confirmed that basic biology should be added to the Core; Twister saw some of the 2015 class get to know each other on a whole new level; while, Guess Your BAC proved to be amongst the most popular as students competed to estimate their own levels of inebriation. A record level of 4.3 was blamed on a more-likely equipment failure!
Despite the lack of their usual variety of beer options, Mel’s Burger Bar served some exceptional cuisine, satisfying a ravenous crowd as participants worked up a hunger completing the evening’s various tasks.
The night was not short of drama. Cluster B ’15 held a dominating lead at the halfway point as an early surge of enthusiasm and some accurate pinning of the ‘Organ on the Skeleton’ gave them a deserved lead. A late burst from Cluster F ’15 saw them just push over the line and take the HCIA Cluster Cup crown. Congratulations to them on a well deserved victory.
A special thanks to all HCIA members who volunteered to set-up and run the carnival and ensure it was a night to remember for the entire CBS community.
Until next year…